Head
represents the historic Italian ability to rationalize an emotion and transfer it into an object. When a product does not generate emotion, for us, it is always a wasted opportunity.
Hands
because the artisan world from which we come reminds us that creating means shaping the raw material firsthand. At MyFamily we always add a touch of true craftsmanship: we glaze, sandblast, grind, we cut the leather and braid it.
Heart
because it is essential to create products that bring happiness to those who buy them, but it is also equally important to ensure the best working conditions for those who produce and design them. We make everything in Italy, here, in our company, where we can make sure that each person works peacefully and comfortably.
Pet lifestyle according to MyFamily
In MyFamily, past and future always dialogue. On the one hand, the craftsmanship of our production winks at the goldsmith tradition of Valenza, where the company is based. On the other hand, new designs are studied every day and increasingly avant-garde technologies are adopted to create unique accessories. Only by constantly oscillating between these two aspects we can bring even more innovation and style to the pet lover community around the world. Every detail of MyFamily accessories is made in Italy, right in Valenza. From here, we export our philosophy to the world through our pet ID tags and accessories (collars, leashes, harnesses). Our intention is to write an aesthetic manifesto of the pet lifestyle, with a focus on functionality and personalization, building an affectionate community of people and four-legged friends.
